SEO for builders through a long decision
Homeowners don't decide on an extension overnight. They spend weeks or months looking at ideas, reading about costs, checking whether they need planning permission and asking friends. Then they search for local builders, look at their websites and ask two or three for quotes.
SEO for builders aims to put your name in front of them at the right points along that path, and especially at the end, when they search for a builder in their town.
Service pages for each type of work
"Builder" is a broad search. "Single-storey extension", "loft conversion" and "kitchen extension" are more specific, and the people searching them are closer to buying. We give each type of work you want its own page: what it involves, what affects cost, how long it usually takes and how you handle planning and building control.
Projects that rank and sell
Your finished jobs are your best marketing. Written up well, each one becomes a page that can rank for searches in that area and convinces visitors you do quality work. With the client's permission, we turn your photos and notes into short project stories.
Your Business Profile
Builder searches with a town attached often show the map pack first. We set up your profile with the right categories and services, add project photos, and help you collect reviews from customers once the job is signed off.
Marketing for builders beyond Google
SEO is the long-term engine, but builders also win work through architects, estate agents, site boards and social media. Our marketing for tradesmen page covers those. If you're weighing up paying for leads, read our guide to Checkatrade alternatives. And if your current site isn't showing your work off, see construction company website design.